TikTok is introducing a updated setting that allows them to reduce the volume of AI-made media appearing in their timelines. This step comes as the service announced that it now features over 1 bn content made with AI.
Pilot Phase and Launch
The new functionality is undergoing trials over the next few weeks before a full-scale release. This advancement aligns with a increase in AI content, fueled by emerging video-generation tools.
AI Content on Other Platforms
It has been noted that approximately a tenth of the quickest rising video streams on another major platform exclusively feature clips produced artificially. A considerable share of this output is classified as low-quality AI content, a phrase for substandard, bulk-generated content that is often absurd or dreamlike.
“We know from our community that numerous viewers like content made with AI tools, ranging from computer-generated images to informative clips, and we intend to give people the power to adjust the amount of that, according to their own likes,” said a platform representative.
AI on the Platform
The platform shared that there are currently 1.3 billion videos on its service tagged as artificially created. Overall, in excess of 100 m media items are submitted to the service each day, making AI content a relatively small part of its total content library.
How to Adjust Settings
Viewers will be capable of reduce or increase the level of AI-generated videos they view by using the “manage topic” setting in the platform and picking AI-made media. Additional categories that can already be controlled under the tool include current affairs, fashion, cosmetics, and choreography.
AI Disclosure Rules
The platform’s guidelines oblige creators to label “realistic” AI-generated content, and it bans dangerous fake videos of public figures or emergencies. Any authentic-looking artificial content that is without a tag can be taken down under its user guidelines.
Additionally, the service will from now on attach an “AI-made” watermark to content made using its built-in AI features, or flagged by an collaborative effort for recognizing content made by AI. This measure is intended to stop users from seeking to bypass the tagging system.
AI Literacy Programs
TikTok is additionally launching a two million dollar educational fund for specialists and groups to develop educational content about ethical AI use. This program will assist charitable organizations focused on training programming and robotics.
Moderation Strategy
TikTok has justified its moderation strategy, amid debate over plans to lay off hundreds of review team members in the United Kingdom. TikTok is planning to cut a significant number of roles in its trust and safety division in the UK capital, with worker representatives and internet security professionals raising concerns that humans are being replaced by automated systems.
A trust and safety lead clarified that staff-based oversight would continue to be important, but automated tools can protect employees by removing the most distressing content before it gets reviewed by people. TikTok announced a notable drop in disturbing and violent content reviewed by safety staff over the last 12 months due to the use of its machine learning processes.
It is vital to integrate humans and technology to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s extremely critical to limit contact with dangerous material as quickly as possible, which is where a lot of the machine support is really helping us work at speed.”
